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Rating: BITA
Buy

Bitauto Hldg Ltd (ADR) (NYSE: BITA) rated to Buy by Citigroup

Thursday,  Oct 29, 2015  12:25 PM ET by Dave Ficere

Citigroup rated Bitauto
Hldg Ltd (ADR) (NYSE: BITA) to Buy.

Bitauto Holdings Limited (Bitauto) is a holding company. The Company is a provider of Internet content and marketing services for People?s Republic of China?s automotive industry. Its bitauto.com and ucar.cn Websites provide consumers with up-to-date new and used automobile pricing information, specifications, reviews and consumer feedback. Through its vertical plus portal model, the Company also distribute its dealer customers? automobile pricing and promotional information through 67 partner Websites, including major portals operated by Tencent, Sina, Netease, Yahoo China and Tom Online. It has three segments: bitauto.com business, ucar.cn business and digital marketing solutions business. The Company conducts all of its business through its operating subsidiary, Beijing Bitauto Internet Information Company Limited (BBII) and its consolidated special purpose entities (SPEs) in People?s Republic of China.

Citi Investment Research is a highly respected research unit and is comprised of 390 research analysts across 22 countries. Citi Investment Research covers 3,100 companies, representing 90 percent of the market capitalization of the major global indices, and provides macro and quantitative analysis of global markets and sector trends. Combined with Citi's exceptional sales and trading capabilities and Smith Barney's financial consultants, the core focus of the group is to help investing clients make informed decisions by providing value-added, independent, insightful analysis.



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