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Bitauto Hldg Ltd (ADR) (BITA) [hlAlert]

Rating:
Buy BITA
down 57.70 %

Bitauto Hldg Ltd (ADR) (BITA) rated Buy with price target $75 by BofA/Merrill

Posted on: Monday,  May 11, 2015  10:25 AM ET by BofA/Merrill

BofA/Merrill rated Buy Bitauto Hldg Ltd (ADR) (NYSE: BITA) on 05/11/2015, when the stock price was $64.73. Since
then, Bitauto Hldg Ltd (ADR) has lost 57.70% as of 01/27/2016's recent price of $27.38.
If you would have followed this BofA/Merrill's recommendation on BITA, you would have lost 57.7% of your investment in 261 days.

Bitauto Holdings Limited (Bitauto) is a holding company. The Company is a provider of Internet content and marketing services for People?s Republic of China?s automotive industry. Its bitauto.com and ucar.cn Websites provide consumers with up-to-date new and used automobile pricing information, specifications, reviews and consumer feedback. Through its vertical plus portal model, the Company also distribute its dealer customers? automobile pricing and promotional information through 67 partner Websites, including major portals operated by Tencent, Sina, Netease, Yahoo China and Tom Online. It has three segments: bitauto.com business, ucar.cn business and digital marketing solutions business. The Company conducts all of its business through its operating subsidiary, Beijing Bitauto Internet Information Company Limited (BBII) and its consolidated special purpose entities (SPEs) in People?s Republic of China.

BofA/Merrill
Stock Market Advice
Date/Time (ET)SymbolRatingTermPrice (*)Target
5/11/2015 10:25 AM Buy
None
64.73 75.00
as of 8/27/2015
1 Week up  9.69 %
1 Month down  -50.61 %
3 Months down  -55.95 %
1 YTD down  -57.70 %

(*) Stock Price at the time of the recommendation.
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